Catriona is a Customer Experience Futurist with specialist expertise in consumer behaviour trends around emerging media such as online, social media, mobile apps and video interactions.

Catriona works extensively with Boards and C-Level executives developing enterprise wide Customer Experience Strategies, assisting organisations navigate the new Consumer Power Economy. The company founded by Catriona, FIfth Quadrant, conducts extensive global research into consumer trends and organisational capability to deliver.

Catriona is also a philanthropist investing in areas of women, girls, Indigenous young people, women prisoners and asylum seekers. Catriona is also the mother of five children, who are all active philanthropists.

Areas of Expertise